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Automatically create contacts in HubSpot when forms are submitted.

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Setup Steps

1

Create a Private App

  1. Log in to HubSpot
  2. Go to Settings → Integrations → Private Apps
  3. Click Create a private app
  4. Name it (e.g., “Spike Forms”)
  5. Under Scopes, enable:
    • crm.objects.contacts.write
    • crm.objects.contacts.read
  6. Click Create app
  7. Copy the Access Token
2

Configure in Spike

  1. Go to your Spike Dashboard
  2. Select your form → Settings
  3. Scroll to Integrations → HubSpot
  4. Enable the toggle
  5. Enter your API Key (Access Token)
  6. Save changes

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Field Mapping

Spike maps form fields to HubSpot contact properties:
Form FieldHubSpot Property
emailEmail (required)
name or first_nameFirst name
last_nameLast name
phonePhone
companyCompany
websiteWebsite
messageNotes
Your form must have an email field for HubSpot integration to work.

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Duplicate Handling

If a contact with the same email already exists, HubSpot will update the existing contact instead of creating a duplicate.

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Troubleshooting

  • Verify the Access Token is correct
  • Ensure the private app has contact write permissions
  • Check that the email field is present
  • Standard HubSpot properties are mapped automatically
  • Custom properties require additional configuration
Private app tokens don’t expire, but they can be rotated. Update the token in Spike if you regenerate it.

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Custom Properties

To map form fields to custom HubSpot properties, use Webhooks to send data to a custom endpoint that uses the full HubSpot API.